Campaign Toolkit

Our success is driven by dedicated community members like you, and we thank you for Living United as a donor, volunteer, or campaign coordinator.

In order to scale the solutions that will improve the lives of northern Arizonans, we need to expand the number of people willing to live United in Purpose with us. Our goal is to recruit 365 new donors during this campaign in order to continue our important work stepping up for our youth and our community.

But to do it we need your help. Below are resources including talking points, videos, FAQ Sheets, workplace campaign resources, social media templates and more that will help when you talk with family, friends, and colleagues about why living United in Purpose helps all of us in northern Arizona.

Why United Way of Northern Arizona?

  • UWNA convenes leaders to address big issues. By bringing people together to step up for our youth and community, we helps create environments where everyone can thrive.
  • UWNA cultivates partnerships. Through our work with governments, nonprofits, businesses, faith communities, education institutions, and individuals, we are able to monitor the needs of our community and respond quickly as issues and opportunities arise.
  • UWNA invests in your local community. When you give to UWNA, your money stays local and helps to make a difference where you live.
  • UWNA gets resources where they are needed most – quickly and efficiently. UWNA’s volunteer Community Investment teams and Board of Directors ensure that donated dollars and other sources of funding are bundled together to significantly fund proven programs and services. UWNA also marshals volunteers and financial support in times of crisis, such as wildfires, floods, and other emergencies.
  • UWNA is a trusted and transparent organization. For more than 50 years, UWNA has been working diligently for northern Arizona and we have earned high ratings from GuideStar and Charity Navigator for our operations.

Campaign Videos

Social Media Assets

Use these social media posts and Facebook frame to show how you live United In Purpose.

Proud to Be

Download these sample social media posts:
Word VersionPDF Version

Download these images:
Proud to Be United in Purpose
Together We Can Improve Lives

Use this United in Purpose Facebook profile picture frame. Here’s how:

  • Grab the template HERE.
  • Click the purple ‘USE TEMPLATE’ button
  • Upload your profile picture to Canva (drag and drop)
  • Drag the uploaded picture to the center of the template and position as necessary
  • Click the ‘SHARE’ button in the top right corner
  • Click ‘DOWNLOAD’
  • Select file type ‘JPG’ and click download again
  • Upload your new profile picture to your Facebook profile

Campaign Materials

Download these PDFs to help recruit new supporters or conduct a workplace campaign.

KinderCamp™ 2022: ABCs and Basketball

After two years of being impacted by the pandemic, 2022 was when KinderCamp™ returned to normal.

“It felt like the kids got to be kids again,” said Sara Owen, a teacher with the Flagstaff Unified School District and the coordinator of the early education program. “They got to experience the school environment; their parents got to be part of it and we had lots of visitors.”

Those visitors included a pediatrician from North Country Healthcare, who taught the students how to use a stethoscope; firefights just back from battling local wildfires; a nutritionist; and basketball players from Northern Arizona University and Flagstaff High School.

More than 150 preschool-age children in Flagstaff, Williams and Pinetop-Lakeside recently completed the four-week camp, which prepares children academically, socially, and emotionally for kindergarten. During the four weeks, children will learn letters and sounds, numbers and some science while getting used to being part of a classroom community. The program is provided at no cost to families.

In 2020, KinderCamp couldn’t be held due to the pandemic. Instead, organizers created take-home kits for parents and caregivers that included many of the activities typically held during the camp. The following year, KinderCamp was held in person, but on a shorter schedule and with limited classroom visitors.

Each of the guests in the program this year had a special purpose, Owen said. The pediatrician and her team talked about healthy bodies and what to expect when you visit a doctor. A representative from Coconino County Health and Human Services brought a puppet with teeth so the kids could practice good brushing technique. The visit from the firefighters demonstrated that children needn’t be afraid of emergency personnel, even when they were wearing all their bulky gear.

Then there were the basketball clinics with members of the NAU women’s basketball team and the Flagstaff High School boys and girls teams.

“It was just so cute,” said Owen. “They dribbled and they passed and everyone got to make a shot.”

The student athletes made baskets with their arms so each child could do a slam dunk, Owens said, but she noted that some of the four- and five-year-olds came awfully close to making baskets with the real hoop.
The basketball clinics came courtesy of a donation last year from the Phoenix Suns for KinderCamp.

KinderCamp, one of United Way of Northern Arizona’s signature initiatives to Step Up for Our Youth, began in 2005 after a survey identified early childhood learning as a major concern in the region. The initial partnership between UWNA and the Flagstaff Unified School District has grown over the years to include school districts throughout northern Arizona.

The program has been made possible by the generous support of many collaborating partners over the years, which have enabled UWNA to leverage funds to obtain additional support. Thanks to: Arizona Community Foundation of Flagstaff, APS, Arizona Office of the Governor, Coconino County, the Geile Charitable Foundation, the Molly and Joseph Herman Foundation, the Phoenix Suns Foundation, the Phillip K. Lyons Foundation, Supervisor Matt Ryan, Salt River Project, Wells Fargo, Williams Rotary, and many individual donors.