Campaign Toolkit

Our success is driven by dedicated community members like you, and we thank you for Living United as a donor, volunteer, or campaign coordinator.

In order to scale the solutions that will improve the lives of northern Arizonans, we need to expand the number of people willing to live United in Purpose with us. Our goal is to recruit 365 new donors during this campaign in order to continue our important work stepping up for our youth and our community.

But to do it we need your help. Below are resources including talking points, videos, FAQ Sheets, workplace campaign resources, social media templates and more that will help when you talk with family, friends, and colleagues about why living United in Purpose helps all of us in northern Arizona.

Why United Way of Northern Arizona?

  • UWNA convenes leaders to address big issues. By bringing people together to step up for our youth and community, we helps create environments where everyone can thrive.
  • UWNA cultivates partnerships. Through our work with governments, nonprofits, businesses, faith communities, education institutions, and individuals, we are able to monitor the needs of our community and respond quickly as issues and opportunities arise.
  • UWNA invests in your local community. When you give to UWNA, your money stays local and helps to make a difference where you live.
  • UWNA gets resources where they are needed most – quickly and efficiently. UWNA’s volunteer Community Investment teams and Board of Directors ensure that donated dollars and other sources of funding are bundled together to significantly fund proven programs and services. UWNA also marshals volunteers and financial support in times of crisis, such as wildfires, floods, and other emergencies.
  • UWNA is a trusted and transparent organization. For more than 50 years, UWNA has been working diligently for northern Arizona and we have earned high ratings from GuideStar and Charity Navigator for our operations.

Campaign Videos

Social Media Assets

Use these social media posts and Facebook frame to show how you live United In Purpose.

Proud to Be

Download these sample social media posts:
Word VersionPDF Version

Download these images:
Proud to Be United in Purpose
Together We Can Improve Lives

Use this United in Purpose Facebook profile picture frame. Here’s how:

  • Grab the template HERE.
  • Click the purple ‘USE TEMPLATE’ button
  • Upload your profile picture to Canva (drag and drop)
  • Drag the uploaded picture to the center of the template and position as necessary
  • Click the ‘SHARE’ button in the top right corner
  • Click ‘DOWNLOAD’
  • Select file type ‘JPG’ and click download again
  • Upload your new profile picture to your Facebook profile

Campaign Materials

Download these PDFs to help recruit new supporters or conduct a workplace campaign.

Our youth need social, educational, and community support to succeed.

Our Focus

Our youth are under stress, as evidenced by the number of children living in unstable home conditions, the rising trend in death by suicide among youth, and the lack of life – and decision-making skills that have led to problem behaviors and outcomes, causing harm to our youth and our community.

Our youth need – and want – social, educational, and community support to succeed. The United Way – with our community partners – will address the critical community need.

Serving the Flagstaff community since 1967, United Way of Northern Arizona is more committed than ever to collaborate with our valued partners to coordinate efforts and leverage resources to invest in the power and potential of successful and resilient youth.

This is our community and our future. We are focused and determined to achieve our shared purpose. This is the new United Way of Northern Arizona.

Our Goals


Engage as a partner in community based initiatives.


Communicate the passion and purpose of the “new” United Way of Northern Arizona with city and county leaders, nonprofit partners, workplace partners, prospective individual and institutional donors, and the collective flagstaff community.


Oversee and administer selected initiatives where our expertise and resources provide capacity and strength. 

Our History

In 1967, a group of 35 philanthropic business and community leaders gathered on a Friday at the Monte Vista Hotel in Flagstaff to create an innovative way to support charities in Flagstaff. Organized by the President of the Flagstaff Chamber of Commerce, the meeting was called to discuss the need for a United Fund for the City, one that multiple businesses could donate toward with the goal of consolidating funding and resources to more directly impact those local charities with the greatest need. On the following Sunday, the Arizona Daily Sun reported the attendees from that fateful lunch agreed to form the United Fund of Flagstaff and elected James Garner, the editor of the Arizona Daily Sun, and Richard Hulse, an executive with Arizona Public Service, to be Co-Directors of the fund. In June of 1967 they launched their first campaign, raising $60,000 and benefiting eleven worthy charities in the Flagstaff community.

In 1976, the United Fund was renamed to the United Way of Arizona and was expanded to include Coconino, Navajo, and Apache Counties.

United Way of Northern Arizona celebrated its 50th anniversary in September of 2017.

Today, the United Way of Northern Arizona is a part of United Way Worldwide, and proud to be locally owned and run by a committed Board of Directors, made up of leaders in the communities they serve