Campaign Toolkit

Our success is driven by dedicated community members like you, and we thank you for Living United as a donor, volunteer, or campaign coordinator.

In order to scale the solutions that will improve the lives of northern Arizonans, we need to expand the number of people willing to live United in Purpose with us. Our goal is to recruit 365 new donors during this campaign in order to continue our important work stepping up for our youth and our community.

But to do it we need your help. Below are resources including talking points, videos, FAQ Sheets, workplace campaign resources, social media templates and more that will help when you talk with family, friends, and colleagues about why living United in Purpose helps all of us in northern Arizona.

Why United Way of Northern Arizona?

  • UWNA convenes leaders to address big issues. By bringing people together to step up for our youth and community, we helps create environments where everyone can thrive.
  • UWNA cultivates partnerships. Through our work with governments, nonprofits, businesses, faith communities, education institutions, and individuals, we are able to monitor the needs of our community and respond quickly as issues and opportunities arise.
  • UWNA invests in your local community. When you give to UWNA, your money stays local and helps to make a difference where you live.
  • UWNA gets resources where they are needed most – quickly and efficiently. UWNA’s volunteer Community Investment teams and Board of Directors ensure that donated dollars and other sources of funding are bundled together to significantly fund proven programs and services. UWNA also marshals volunteers and financial support in times of crisis, such as wildfires, floods, and other emergencies.
  • UWNA is a trusted and transparent organization. For more than 50 years, UWNA has been working diligently for northern Arizona and we have earned high ratings from GuideStar and Charity Navigator for our operations.

Campaign Videos

Social Media Assets

Use these social media posts and Facebook frame to show how you live United In Purpose.

Proud to Be

Download these sample social media posts:
Word VersionPDF Version

Download these images:
Proud to Be United in Purpose
Together We Can Improve Lives

Use this United in Purpose Facebook profile picture frame. Here’s how:

  • Grab the template HERE.
  • Click the purple ‘USE TEMPLATE’ button
  • Upload your profile picture to Canva (drag and drop)
  • Drag the uploaded picture to the center of the template and position as necessary
  • Click the ‘SHARE’ button in the top right corner
  • Click ‘DOWNLOAD’
  • Select file type ‘JPG’ and click download again
  • Upload your new profile picture to your Facebook profile

Campaign Materials

Download these PDFs to help recruit new supporters or conduct a workplace campaign.

Board Spotlight: Chris Reed

Originally, Chris Reed thought he would spend his life as a teacher.

“I really saw a future for myself in education, possibly with a little coaching as well,” said the Oklahoma native, who joined the Board of United Way of Northern Arizona five years ago.

While he was attending community college, however, he began teaching Sunday School to 5th and 6th grade boys at his local church. It was work he enjoyed, he got terrific feedback from the kids, and before long, people began asking if he had ever thought of pursuing ministry work.

“There was just a strong sense of calling towards young people,” he said. “It was very similar to the work I had been planning for myself, but instead of teaching math and history, I would be teaching scripture and helping young people work on their spiritual life.”

He attended Manhattan Christian College in Kansas, where he met his wife, Kristi. After graduation, he became active in church ministry in Tucson and Phoenix, before becoming the Executive Pastor at Christ’s Church in 2010. When the church’s founder, Jim Dorman, retired in 2016, Chris assumed the role of Senior Pastor.

Not too long after that, a member of the church, Rich Bowen of Genterra Enterprises, suggested Chris should become involved with UWNA. Chris also heard a lot about UWNA from another Board member, Gabe Smith of Kinney Construction Services Inc., who was part of Chris’ Flagstaff Leadership Program cohort.

“I wanted to become more involved with the community, and volunteering for the United Way just felt like a natural extension of the work our church does,” Chris said. “So many partners that United Way works with are organizations we work with as well.”

Chris said that he feels one of UWNA’s strongest benefits to the community is being a catalyst during times of crisis.

“The last few years particularly, with the pandemic and fires and floods, have shown that when the unexpected happens, United Way can handle it,” he said.

He added that he also appreciates the work UWNA does to step up for our youth, noting that if issues with early education and basic needs are dealt with while children are young, it increases the chances of breaking systemic cycles of poverty or illiteracy that can impact multiple generations.

He urged people not to take organizations like UWNA for granted.

“Don’t assume that we don’t need your help, because we do,” he said. “Look for a place where you can get involved. Maybe it’s making a donation or maybe it’s donating your time. Use some of your resources for good. If just a few more people would do that, there’s no telling what we could do for northern Arizona.”